We are Hyphen-Group.
Since 1998, we have been supporting global luxury and retail brands in their digital transformation of production processes and tools and distribution of brand and product content.
One integrated ecosystem of skills, solutions and services for the construction and management of the Brand's Digital Content Factory
from the organisation of production and post-production workflows of content, to its distribution to the promotion and omnichannel sales channels.
What is digital product identity?
At the core of our solutions we have always considered the consolidation of the digital product identity: an augmented version of the physical product able to organise within it all the assets (2D, 3D, images, videos), information and relationships that define it.
One integrated ecosystem of skills, solutions and services for the construction and management of the company's Digital Content Factory
from the organisation of production and post-production workflows of content, to its distribution to the promotion and omnichannel sales channels.
Digital Product Identity
At the core of our solutions we have always considered the consolidation of the digital product identity: an augmented version of the physical product able to organise within it all the assets (2D, 3D, images, videos), information and relationships that define it.
The team dedicated to systemic consulting for the digital transformation of content production and distribution processes.

Software solutions (Chalco Brand Life Suite) and photographic hardware (Hyphen Shooting Line) for the management of production workflows, use and distribution of content.
The team dedicated to the provision of photo and 3D production services integrated with the company’s digital content factory.
The team dedicated to systemic consulting for the digital transformation of content production and distribution processes.
Software solutions (Chalco Brand Life Suite) and photographic hardware (Hyphen Shooting Line) for the management of production workflows, use and distribution of content.

The team dedicated to the provision of photo and 3D production services integrated with the company’s digital content factory.
The team dedicated to systemic consulting for the digital transformation of content production and distribution processes.

Software solutions (Chalco Brand Life Suite) and photographic hardware (Hyphen Shooting Line) for the management of production workflows, use and distribution of content.
The team dedicated to the provision of photo and 3D production services integrated with the company’s digital content factory.
Digital to Humans.
We have been in the digital business since 1998 but do not believe in digitisation at all costs. We work for digitisation that can increase and enhance the physical experience of relating to people, the product and physical environment where the whole is greater than the sum of the parts.
We believe that digitisation – at the crossroads of people, the economy and the environment – is the ideal tool for creating new sustainable business models.
_ About Us
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