Digital to Humans
We are Hyphen-Group.
Since 1998, we have been supporting global luxury and retail brands in their digital transformation of production processes and tools and distribution of brand and product content.
Digital to Humans
We are Hyphen-Group.
Since 1998, we have been supporting global luxury and retail brands in their digital transformation of production processes and tools and distribution of brand and product content.
One integrated ecosystem of skills, solutions and services for the construction and management of the Brand's Digital Content Factory
from the organisation of production and post-production workflows of content, to its distribution to the promotion and omnichannel sales channels.

Consultancy on the digital transformation of production processes, management and distribution of content.

Solutions software (Chalco) and photographic hardware (HSL) for the management of production workflow, usage and content distribution.

Consultancy on the digital transformation of production processes, management and distribution of content.

Solutions software (Chalco) and photographic hardware (HSL) for the management of production workflow, usage and content distribution.






Digital assets
The very first version of Chalco DAM.
  Workflow  
We add a workflow management tool for the assets production.
  Hyphen Shooting Line  
We launch our own shooting hardware, line HSL.
  Product information  
We integrate a PIM engine into the system.
Digital assets
The very first version of Chalco DAM.
Workflow
We add a worklow management tool for the assets production.
Hyphen Shooting Line
We launch our own shooting hardware, line HSL.
Product information
We integrate a PIM engine into the system.
Digital to Humans.
We work for digitisation that can increase and enhance the physical experience of relating to people, the product and physical environment.
We believe that digitisation – at the crossroads of people, the economy and the environment – is the ideal tool for creating new sustainable business models.
Hyphen
worldwide

Italy
| Affi (VR) | Bergamo | Milan
Switzerland
| Lugano
USA
| New York
United Kingdom
| London
France
| Paris
Hyphen
worldwide

Italy
| Affi (VR) | Bergamo | Milan
Switzerland
| Lugano
USA
| New York
United Kingdom
| London
France
| Paris
Hyphen on press
"Thanks to its adaptability, the truck is not only able to perform simple photographic shoots for virtual showrooms or e-shops, but also more creative shoots, changing backgrounds, lighting or adding objects to the scene."

"Hyphen-Truck: one solution to simplify and optimize the entire life cycle of the content. Offering the possibility of having everything necessary in house to produce and distribute one’s content on any digital platform, streamlining timing and costs."

"Thanks to the Hyphen solutions, text and visual content of each product, such as photos, videos, designs, texts, translations […] any relations between different products of the same collection, become part of a specific digital passport for each piece."

"We can say goodbye to inconsistencies and incongruities in the communication: photos, texts and other information on a product will finally be uniform on all e-commerce websites, social media platforms and the company website."

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Hyphen on press
"Thanks to its adaptability, the truck is not only able to perform simple photographic shoots for virtual showrooms or e-shops, but also more creative shoots, changing backgrounds, lighting or adding objects to the scene."

"Hyphen-Truck: one solution to simplify and optimize the entire life cycle of the content. Offering the possibility of having everything necessary in house to produce and distribute one’s content on any digital platform, streamlining timing and costs."

"Thanks to the Hyphen solutions, text and visual content of each product, such as photos, videos, designs, texts, translations […] any relations between different products of the same collection, become part of a specific digital passport for each piece."

"We can say goodbye to inconsistencies and incongruities in the communication: photos, texts and other information on a product will finally be uniform on all e-commerce websites, social media platforms and the company website."

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Next