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Chalco Brand Life Suite
Hyphen Shooting Line
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Chalco BrandLife Suite
Hyphen Shooting Line
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Brand Heritage.
A bridge between past and future.
Integrated solutions and services to digitalize, centralize and book the brand’s historical heritage.
Shooting and digitalization of archive materials
Classification and meta dating of materials
Creation of links between materials and entities
Consultation of historical cultural assets
Booking of archive materials
Why digitalize and manage the Historical Archive?
The digitalization and classification of archive materials and the brand’s history, with connective ties between products, people, celebrities, places, and events, to centralize the consultation of the brand’s cultural heritage.
Innovation
A creative stimulus and source of inspiration for the design department.
Solidity
Preservation and valorisation of identity.
Protection
Management of patents and safeguarding of intellectual property.
Culture
An educational tool and a means of sharing brand culture.
AI
A source of training and learning for artificial intelligence systems.
_ Photographic sets and accessories
HSL sets and accessories make it possible to optimize the digitalization of any archive material, while ensuring a high standard of consistency and quality.
_ Services
Photographic production services for the digitalization of the historical archive may be entirely outsourced, effected on the client’s premises or in hybrid mode.
_ Software solution
The solution that enables the brand’s cultural heritage to be organized and managed integrally with a view to maximizing its potential.
Case History
Hyphen-Group participates in the digitalization of the works stored at the Gabinetto Vieusseux in Florence. Much more than a digital archive: high-resolution 360° interactive formats combined with meta dated information on the works enable an across-the-board use of contents from any digital platform.
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